Three days to combine months’ worth of ideas and research
UX architect and senior visual designer
- Had three-day workshop brought together months of research, strategy, and stakeholder feedback.
- UX & IA sketched screen layouts and ideas on a whiteboard; the visual designer added feedback
- Listed specific business goals and customer desires for each component on the page
- High-fidelity compositions that showed three potential shopping experience destinations
- Demonstrated the connections between internal business and external customer interests
- Showed how new or enhanced functionality can align business goals and customer needs