One problem most churches face is consistent content production. Regular updates tell users you are an active congregation, regardless of your size. It also gives search engines new pages to index. Plus, active pages rank higher in search results. But who has the time to create regular updates? You do. In this podcast I will tell you where you can easily repurpose content for multiple channels of communication.
Topics covered include
- Using content from sermons
- Teasing out content from bulletins
Action item
You are already creating sermons and bulletins. So why not use these two sources of content to breathe new life into your stagnant website or social media campaign. Many of these steps can be automated and scheduled ahead of time. Your website staff can set these up on Monday, and have the rest of the week to focus on larger strategic endeavors. So get moving, get that content out there, and grow your church online!
Referenced Articles
- My article “Repurposing Your Content for Maximum Impact“
